Launch Party India is a boutique strategy studio focused exclusively on launches. For over 15 years, we have worked at the intersection of hospitality, lifestyle, and culture — guiding hotels, restaurants, and lifestyle brands through some of their most defining moments.
We design playbooks, roadmaps, and campaigns built for high-impact openings and long-term cultural relevance. Our approach is consultative and tailored, working closely with brand owners and directors who value precision, discretion, and strategy over off-the-shelf agency models.
Over the years, we have shaped more than 200 campaigns across six cities in India, building a network of 24,000+ professionals, collaborators, and stakeholders in the process. This depth of experience allows us to combine market insight with executional intelligence, ensuring that every launch is not just well-positioned but also future-ready.
At Launch Party India, we don’t sell packages. We partner with visionaries — owners, investors, and directors — to create strategies that drive visibility, credibility, and long-term growth.
OUR STORY
Director-level Launch Strategy without the Overhead of a Full-time Hire
Our methods combine field experience, original research, and proprietary frameworks so your first 90 days create momentum that lasts.
- Board-level clarity: Transparent pricing, measurable milestones.
- Founder pedigree: Ex-Director of Marketing at a luxury brand.
- Launch focus: We’re a strategy studio, not a generic agency.
- Trusted network: PR firms, creators, photographers
How we work
Our Structured Process to Achieve Your Goals
01
Discover & Diagnose
We begin with a 1:1 consultation followed by a Launch Readiness Audit™. This helps us uncover risks, market fit, and opportunities before you spend big on your launch. You’ll walk away with clarity and an honest scorecard of where you stand.
02
Design & Direct
Next, we build your 90-Day Launch Command Center™ and Campaign Strategy Pyramid™. These frameworks give you a clear roadmap — timelines, budgets, PR bursts, influencer seeding, event concepts, and post-launch retention strategies.
03
Deliver & Drive
Finally, we bring the plan to life through trusted PR, influencer, creative, and event partners — while we remain your strategic lead. This ensures flawless execution, sustained buzz, and measurable business impact.
Meet Our founder
Director-level experience. Boutique-level focus.
With director-level experience at a 5-star hospitality brand, Pooja built Launch Party India to deliver boardroom-level launch strategy without the overhead of a full-time team.
Pooja S. Gaur
Founder & Director
Pooja S. Gaur is the Founder of Launch Party India, the country’s first strategy studio dedicated exclusively to brand launches. As former Director of Marketing at Marriott, she has led multiple pre-openings, high-profile campaigns, repositioned luxury hotels, and collaborated with national media groups.
With Launch Party India, she brings that same director-level clarity and structured thinking to founders, investors, and entrepreneurs who want their launches to succeed from Day 1.